Blog

Are you looking for a more targeted advertising campaign?

  There is a great saying when it comes to advertising. ‘I know 50% of my advertising budget works, I am just not sure which 50%.’ With Facebook advertising, you can be 100% sure of your return on investment change to you can be 100% sure of a return on investment. Advertising will never make…

Read More →

What is a hashtag?

  Do you dabble in social media? Or have you heard the term ‘hashtag’ referenced on television? What is it? How does it work? Hashtags allow you or your business to join an online conversation, by including a word with the symbol # preceding it. Using hashtags turns any word or group of words into a searchable link,…

Read More →

less is MORE

  Often, when paying for advertising, we want to include as much as we can for our customers. We want to give them a full picture of our products or services and get the best bang for our buck! However, this is not the time or the place (space). We all recognise the value of a dollar and every dollar…

Read More →

GOOGLE KNOWS

  Have you heard the term SEO? It is otherwise known as search engine optimisation. Chances are if you have a website, that you would have heard this acronym thrown around from time to time. Ensuring your website is search engine optimised and friendly is key to your online marketing success. But what does that mean and how do you…

Read More →

Are you a WINNER?

  HAVE YOU ENTERED ANY BUSINESS AWARDS LATELY? HAVEN’T EVEN CONSIDERED IT? WELL, WITH BENEFITS A PLENTY, NOW IS THE TIME! You are probably thinking what could entering awards do for my business with the exception of causing me a few late nights and additional stress? Look at it like this. If you are comparing two…

Read More →

Communication is key

  WE HAVE ALL HEARD IT, HAVEN’T WE. COMMUNICATION IS THE KEY TO EFFECTIVE BUSINESS MANAGEMENT AND CUSTOMER RELATIONS. You want your business to be seen as a strong and trusted brand right? What better way to do that than to treat your valued customers with respect and honesty. Consider the recent disruption to flights to and from Bali.…

Read More →

Do you feel flustered?

  Don’t say the dreaded o-word! ‘Overwhelm’ In today’s world, we are so fragmented with our attention. This can be technically known as ‘shiney object syndrome’. We are constantly interrupted through the amazing connection that technology offers us, however as a result this also severely fragments our attention, ending up feeling like we are spinning our…

Read More →

Are you top of mind

  Businesses need to be savvier than ever, however unfortunately it is in these quieter periods that marketing usually gets seen as complimentary business expense. Nothing could be further from the truth! In quieter periods of business, you must stay top of mind with your clients.Whilst marketing shouldn’t be exempt from a budget review, there…

Read More →

Unexpected quiet period?

  What do you do when you find yourself in an unexpected quiet period in your business? Quieter than it ever has ever been before? You tell people about your business, otherwise known as ‘marketing’! Businesses, large and small, usually go into ‘buckle up’ mode in a downturn. They tighten their belts and watch their cash flow…

Read More →

Business Apps Do you need one?

Businesses have been asking themselves this question for some time now, with most having a tough time even deciphering whether they would benefit from implementing a business application (app) or not. Rest assured there are many benefits of going down this track, as it becomes an increasingly popular interface for businesses to engage with clients…

Read More →

Back to Top